World Changing Ideas Fast Company

Boeing has been in the news recently . . . Between a door plug blowing off mid-flight and sudden nose dives causing injuries, the company has been in very hot water. ‘Fast Company’ contributing writer Clint Rainey joined us to explain what’s really going on at Boeing and how it plans to address safety and quality concerns. For more on our Boeing coverage.
Then, we spoke with Ghia founder and CEO Melanie Masarin and Nowadays cofounder and CEO Justin Tidwell to understand what’s behind all the demand for non-alcoholic drinks. Companies like Athletic Brewing are experiencing enormous growth as consumers are embracing Sober October and Dry January and curbing their drinking in general. It’s perhaps not going all that well for all brands. After we recorded this interview on April 9th, Boisson, the largest nonalcoholic retailer in New York, filed for Chapter 11 bankruptcy and closed all eight of its brick-and-mortar stores. Still, the nonalcoholic market is forecasted to grow exponentially within the next decade, especially as major breweries such as Anheuser-Busch and Heineken expand their alcohol-free offerings.

Two weeks ago, the former Republican National Committee boss Ronna McDaniel was hired and then fired as an MSNBC contributor. This came about after pushback from staff, including complaints that she had touted Donald Trump’s debunked claims of voting malfeasance in the 2020 election. At the same time, there was backlash from people on the right who chalked up her dismissal as proof of left-wing media bias. Presiding over the chaos was NBCUniversal News chairman Cesar Conde, who has been trying to make the network for all viewpoints. But is that even possible in the Trump era? We talked to Fast Company contributing writer Brian Stelter, who profiled Cesar Conde in our upcoming spring issue.
Then we chatted about one of Fast Company’s recognition programs, Brands That Matter. This is where Fast Company highlights companies that build a connection with their audiences by being culturally relevant, making an impact, and communicating their mission and values clearly. Our advertising and brand correspondent, Jeff Beer, joined us to share his favorite brands at the moment. Kristen Wiig's reprisal of the Target lady, SunChips jumping on the eclipse phenomenon, and . . . Dramamine producing a short documentary about barf bags.

The impact of AI on finance departments will be huge.

Fast Company’s Most Innovative Companies list is out! We chatted with Fast Company Executive Editor Amy Farley to hear about the top five winners and who her personal faves were. Spoilers:
Nvidia, OpenAI and Microsoft were at the top but some surprises were the National Women's Soccer League, United Auto Workers and ... Chess.com.
Then, Fast Company Senior Staff Editor Jeff Beer sat down with Taco Bell CEO Sean Tresvant and CMO Taylor Montgomery to discuss how the fast-food company is one of the most innovative brands out there.
For more on the MIC list, check it out here. And check out Jeff's Taco Bell feature story!

This past weekend, Fast Company hosted a three-day event as part of SXSW in Austin. Yaz moderated a bunch of panels, Josh was producing podcasts, and best-friend-of-the-pod Max Ufberg also moderated a number of panels. We met up with Max in person to record the show for the first time! Here's our recap of the weekend at the Fast Company Grill.
Then, Netflix’s new series “3 Body Problem” is based on the first volume of the Chinese science fiction trilogy “Remembrance of Earth’s Past.” The series depicts a fictional past, present, and future when an alien civilization comes to Earth. Yaz chatted with “Game of Thrones” showrunners David Benioff and D.B. Weiss, “True Blood” executive producer Alexander Woo, and director Derek Tsang about the process of adapting a popular book series and turning it into a successful television show . . . and whether or not fan reactions factor into it.

How artificial intelligence is shaping the product journeys from procurement to end customers.